Family Business Forum

Get expert insights to help you focus on what's most important this quarter

Every 3 months, we invite experts to share up-to-date insights and advice on these topics:

  • Governance and Family Business Dynamics
  • Strategy, Growth, Taxes, and Risk Management
  • Leadership and Organizational Development

Register below to attend. All registrants will also receive the recording afterwards.

June 11th Speakers & Topics

What's New in Estate Tax Legislation


Erik Seeney

Executive Director
Wealth Planning Strategist
UBS Wealth Management Americas

Current role and areas of expertise

Erik is a Wealth Planning Strategist with UBS. In this capacity, Erik is responsible for providing Financial Advisors and their ultra high net worth clients with product neutral advanced planning strategies. As an advanced planner, he provides expertise in the following areas:

  • Estate and Multi-Generational Planning
  • Pre and Post Business Sale and Transition Planning
  • Charitable Giving Strategies
  • Executive Compensation and Benefit Strategies
  • Retirement Income and Cash Flow Analysis
  • Business Continuity and Succession Planning
  • Retirement Plans and Employee Benefits
  • Risk and Liability Management Planning

Professional history

Prior to joining UBS, Erik was an Account Manager at The Ayco Company, LP, providing comprehensive financial planning to corporate executives, individuals and small business owners. Erik's approach to planning is client-focused and global in nature. Prior to his work at Ayco, Erik spent 12 years as a litigation attorney in Atlanta, GA.

Education and personal information

Erik received his bachelor of science from Miami University, his J.D. from New England School of Law and a Graduate Certificate in Financial Planning from Georgia State University. Erik holds the Series 7 and 66 securities licenses, as well as life and variable insurance licenses. Erik and his wife live in Atlanta with their two children. He enjoys spending time with his family, coaching soccer, and travel.

Do You Need a Board?


Rob Ferguson

Founder of Ferguson Alliance

Rob has been a trusted advisor to family businesses since 2010.

Prior to becoming an advisor, Rob had a distinguished career in leadership – including ten years as a CEO at 2 different companies. One was a public company with $300 million in revenue, the other a family business with $100 million in revenue where he successfully managed the restructuring and sale of the company.

Rob has lead companies through 10x growth, helped turn struggling companies around, and has conducted more than $100 million in acquisitions.

In addition to accessing his wealth of experience, Rob's clients value his positive can-do approach to problem solving and his candid, yet kindly delivered feedback.

Beneficial Ownership Disclosures


William D. Stafford

Daniels & Tredennick PLLC


Will Stafford has developed a broad corporate practice, with an emphasis on business transactions, securities offerings, and general corporate governance. He has extensive experience representing individuals, public and private companies, financial institutions and local governments in a wide variety of matters including mergers and acquisitions, capital markets transactions, early-stage and venture capital investments, technology transactions, commercial contracts, commercial real estate transactions, securities regulation and compliance, corporate structuring and formation, and general corporate matters.

Companies of all sizes have chosen Will to represent them in the sale of their businesses, and strategic and financial purchasers have looked to him to help them strengthen their company portfolio. He has represented corporations in the issuance of debt, equity and convertible securities (both public offerings and private placements), as well as the underwriters and purchasers in securities transactions.

He has helped to guide new businesses through their entity formations and early-stage investment transactions, including angel rounds and preferred stock investments from venture capital firms and strategic partners. Most importantly, Will is a trusted business advisor to his clients, who often rely on him as their outside general counsel.

In addition to his corporate practice, Will also regularly represents families and individuals (especially business owners) with their estate planning needs. He prides himself on building lasting relationships with his clients, often helping the same family with their planning over multiple generations.




Compensation Strategy

Brandi Marek - Ferguson Alliance

Brandi Marek

Brandi spent most of her career in management and leadership roles at Magnolia Gardens Nursery, a family business with over 150 employees.

As a “next generation” family member in a family-owned business, Brandi understands the delicate and at times challenging situations that can face family businesses.

Brandi has experience developing strategic plans, leading departments, and managing capital expenses. She’s comfortable with complicated financials and the nuances of organizational structure.

However, her passion lies with the people. Organizations excel when the people within them thrive, and Brandi is driven to bring out the best in people.

As a teacher and leader, she loves to help people reach their potential as empowered leaders who are confident in their abilities.