Why your family business needs a shared vision
One of my favorite quotes by Lewis Carroll is “If you don’t know where you are going, any road will take you there.”
Without a Shared Vision of where you’re headed, you can’t really get to your destination.
Our clients often come to us because they are experiencing signs and symptoms that indicate they lack a shared vision. These often look like:
- A sense that not everyone is “on the same page” or “rowing in the same direction”
- Leaders with competing agendas
- Silos forming in the organization
- Employees that are unaware of the company’s larger picture goals (or aware of them, but largely uninterested)
Lack of a shared vision can also contribute to:
- A declining culture
- Employee disengagement and lack of productivity
- High turnover of employees
And, of course, all the above can contribute to declining financial performance.
The answer to these concerns is to develop a Shared Vision.
Your Shared Vision inspires others why the company exists
You cannot have alignment without a Shared Vision.
A Shared Vision gets everyone motivated and rowing in the same direction.
When we work with family businesses to develop a Shared Vision, it’s important that that vision is big enough that others can dream inside it.
Developing a Shared Vision can be complex when there are multiple family members involved – which is why our process has 3 stages and we always begin with the family first.
3 elements of a Shared Vision:
- Decide: will you be a family-first business or a business-first family?
- Impact: what is your purpose, vision, mission?
- Align: connect long term vision with short term results
The positive results of a shared vision
A well-articulated Shared Vision can help you:
- Create a sense of energy and engagement in your employees
- Create a unifying force that gets everyone pulling in the same direction and working as a team
- Increase commitment of employees working towards something meaningful
- Develop a stronger “brand” in the marketplace
- Contribute to a positive culture, making your company a great place to work and reducing turnover
- Improve financial results as projects are successfully implemented
- Increase productivity with unified and focused action
Want to learn more about developing a Shared Vision for your company?
Join us on May 10 for a free online training – register below!
To learn more about the full process, see The Prosperity Plan: 9 keys to a business that generates wealth, creates freedom, and builds a legacy.
Watch Now: Business Impact
Want your team rowing in the same direction? The very first step toward achieving alignment is to define your purpose, vision, and mission. Learn:
- The differences between purpose, vision, and mission
- How defining your company Impact leads to wealth, legacy, and prosperity
- How to develop these to ensure enthusiastic adoption
This video is one of several in our free resource library.
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